How this site got the way it is, newest first. The entry says what changed; beside a few, a note says why, in the maker’s hand. “Considered options” opens what else was on the table.
- 2026-10-20
The trend report, plainer
Titles say what each slide shows, charts fill the slide with no captions, callouts or leader lines, and the back half is three moves instead of five. The report is 19 slides.
- 2026-10-20
The first trend report, open on the site
Creator mail clubs, Trend Report 01, is a page: the thirty-five slides in order under a short standfirst, a PDF to download, its own share card, no email wall.
- 2026-10-17
The share card says what Linslow is
A shared link shows the home page's first paragraph, compressed: a consulting practice, and a holding company. Lora under the monospace wordmark, the domain at the foot.
- 2026-10-16
The sessions become episodes
The four recorded sessions lead the page as episodes. The Friday schedule, the next-session line, the RSVP and the strip under the menu are gone.
- 2026-10-15
A deeper blue for Linslow
Links, the home page's door labels, the demo banner and buttons, and this page move from pen to linslow-blue #1d4f88; the buttons darken to #113a69 on hover. The focus ring stays pen, as on every family site, and the Linslow tile wears the new blue wherever it appears.
- 2026-10-15
Pen, and square corners
The un-chosen #3D7DBE becomes pen #2f6fb0, the family blue, on links, buttons and focus. Corners go square, Lora gets a theme role, and the v0 greys no page used are gone.
- 2026-10-13
Every past session has its own page
The demos page now ends with a list of past sessions: who came, what they showed, a link to the recap. Each session page names the guest, links to their site, carries a short note on the session, and plays the short clips cut from the recording.
- 2026-10-07
The holdings get a sentence each
The Small Bow and Amy Tangerine are described on the home, not labeled; the Amy Tangerine case page's What's next is October's, and the Friday recap is now the Friday read.
- 2026-10-07
The doors keep their distance on a phone
Space between Consulting and Ventures on small screens, the thin rules between entries gone, the labels are headings, a share image, the generator tag removed.
- 2026-09-22
Tiles open before they leave
Each tile in the Elsewhere row shows its logo first. A click turns it over to a sentence on what the thing is and the way there; one more click goes to the site.
- 2026-09-22
The next demo, on every page
Product Demos returns to the header, and a one-line strip under it names the next confirmed session with a date and an RSVP. The demos page gets a direct RSVP button for that session.
- 2026-09-19
One place to sign up
The invite button opens the PDFN signup page on Klaviyo. The custom form and Sheet mirror are retired; subscriptions and names stay with the list.
- 2026-09-03
The form says where it writes
The signup line says the form goes to the list, one email per session, and a reply gets you off it. The cadence prose stops claiming the hour moves.
- 2026-08-29
Signups land on our own domain
Intake moves off an expiring credential to a route on linslow.com; the list is the destination and the sheet a mirror. A failed submit hands back what you typed.
- 2026-08-28
The rule stays; the list of dates goes
Second and fourth Fridays, all year, the date doesn’t drift. The two facts the rows carried are folded into the prose.
considered options
- D1Ten forward rows, an ordinal on eachpicked 8/4Skipped holidays stay in the list, marked, so the 4-2-4-2 column reads unbroken.
- D2The rule in prose, the rows retiredpicked 8/28Only one of ten rows had a name on it; nine advertised vacancy.
- D1Ten forward rows, an ordinal on eachpicked 8/4
- 2026-08-28
A demoer is named only after a yes
Anthony goes on September 11 once he confirmed the date. No link to his project until he publishes it himself.
- 2026-08-26
One source for the next session
The hero line and the Up next block derive from the schedule. The update ritual drops from three hand edits to one.
- 2026-08-26
The jccangilla.com tile gets its settled face
Newsreader at weight 400 on warm paper with the Building… line, once that identity was ratified on its own site.
- 2026-08-21
The restart moves to September 11
Not enough runway to do August 28 justice. The cadence itself does not move; August 28 is listed dark, the way the holiday Fridays are.
- 2026-08-04
Second and fourth Fridays, said as a rule
“Biweekly” drifts and cannot be computed forward; the rule can. A forward schedule with an ordinal on every row, the two skipped Fridays kept in the list.
- 2026-07-24
Tiles borrow the identity of the site they point to
TMC’s poster setting as a layout, the walk’s real wordmark in its sampled green. Separators dropped; four tiles, one species, one height.
- 2026-07-20
Operating and investing: two modes, one method
The homepage carries the thesis: two modes, one method, a client spectrum. Operating and Investing replace the audience pages; the nav goes mode-based.
considered options
- N1Audience first: For Media Owners, For Creators, For PractitionersThe June rebuild. Segmented the visitors but never said what Linslow is.
- N2Name the practice: Operating, Investingpicked 7/20Nobody bought a service line; they bought getting inside their business.
- N1Audience first: For Media Owners, For Creators, For Practitioners
- 2026-07-20
Envelopes, one at a time, and no count
Proof arrives as the act. The real number never ships.
- 2026-07-20
No inbound-lead email
The hi@ blocks leave every page and the footer; the contact page sends you home. The one address kept is the form’s recovery path.
- 2026-07-10
Coming soon, with the recaps below
The demos page holds a coming-soon state; the first two sessions get recaps at the bottom, set off in the sans.
- 2026-07-02
The blue becomes a token
Thirty-five inline hex usages across twelve files become accent-blue. The style guide keeps its swatch strings on purpose.
- 2026-06-23
The Elsewhere row gets card treatment
The other properties become boxes in the footer rather than a line of words. A first pass; the borrowed faces follow in July.
- 2026-06-17
Lora, in three roles, site-wide
Lora becomes the body and headline voice; the mono stays the structural layer for labels and nav.
- 2026-06-07
Product Demos joins the header; Contact leaves it
The demos get a nav link. Contact is hidden until there is something on the page worth the click.